Brand partnerships

Partner with The Story of KT

The Story of KT is a Vietnam-focused media and information platform helping future residents and travelers understand Vietnam through practical, experience-based content on relocation, travel, dating, retirement, housing, and building a life here.

The channel reaches a mature, predominantly male, U.S.-led audience actively researching Vietnam before making travel, relocation, lifestyle, and purchasing decisions.

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The Story of KT

Helping future residents transition to life in Vietnam with practical, honest information.

Subscribers
6.17K
Total Views
569.8K
Verified data

Verified channel statistics

Verified through YouTube Analytics and vidIQ. Data updated July 2026.

group

6.17K

Subscribers

6,170 subscribers following the channel for practical updates on moving and living in Vietnam.

visibility

569.8K

Total channel views

569,814 total channel views across our expat library, showing strong search longevity.

video_library

448

Videos published

448 videos published, building a deep reference hub on relocation, city guides, and expat life.

28-Day analytics

Recent channel performance

The Story of KT continues to attract viewers actively researching Vietnam travel, relocation, dating, retirement, and long-term life in the country.

14,790
Views

Consistent monthly viewer engagement

1,019+
Watch hours

High total watch time per month

5:32
Average view duration

Deep viewer attention & interest

+77
Net subscriber growth

Organic monthly subscriber additions

Quarterly activity

Last 90 days

75K+ views and 5.7K+ hours watched in the last 90 days.

75,147
Views
5,752+
Watch hours
+497
Net subscribers
2,794
Likes
467
Comments
Audience profile

Audience at a glance

The Story of KT reaches a mature, high-intent audience interested in Vietnam travel, relocation, retirement, lifestyle, dating, housing, and long-term planning.

88%
Male audience

Predominantly male viewer base

12%
Female audience

Female travelers & relocators

70.9%
Ages 35 to 64

Core mature demographic

43.8%
U.S. 90-Day views

Strongest single market share

Age Distribution

Verified audience breakdown by age group

70.9% of the audience is between ages 35 and 64
18 to 24 1.0%
25 to 34 18.5%
35 to 44 28.3%
45 to 54 20.2%
55 to 64 22.4%
65+ 9.7%
Geographic reach

Top audience markets

The United States is the channel's largest viewer market, accounting for approximately 43.8% of total views over the last 90 days.

Largest Audience Market

United States

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32,891 views (90 days)

Accounting for ~43.8% of total channel views over the last 90 days.

Strong Local & Expat Base

Vietnam

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7,204 views (90 days)

Reaching long-term expats, digital nomads, and locals living in Vietnam.

Secondary Viewer Markets (90 Days)

Canada
1,109 views
United Kingdom
968 views
Cambodia
764 views
Philippines
758 views
Australia
467 views
Thailand
209 views
Value proposition

Why partner with The Story of KT

ads_click

High-intent Vietnam audience

Viewers come to the channel while actively researching travel, relocation, retirement, dating, housing, and life in Vietnam.

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Mature audience

70.9% of viewers are between ages 35 and 64, representing active decision-makers with real budget.

public

Strong U.S. reach

The United States is the channel's largest viewer market, driving substantial interest and high purchasing power.

schedule

Long-form engagement

The channel generated more than 5.7K watch hours over the last 90 days, reflecting deep viewer focus.

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Vietnam-based perspective

Content is created from years of real experience living in Vietnam, delivering high trust and authenticity.

Target sectors

Best-fit partner categories

apartment Hotels and serviced apartments
flight_takeoff Travel and tourism
tour Vietnam tours and experiences
gavel Visa and relocation services
real_estate_agent Real estate and housing
medical_services Healthcare and insurance
account_balance Financial services and fintech
currency_exchange International banking & money transfer
sim_card SIM and telecommunications
devices Travel gear and technology
directions_bus Airlines and transportation
shopping_bag Lifestyle brands relevant to expats & travelers
Collaboration

Ways we can work together

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Sponsored YouTube integrations

Dedicated mid-roll or pre-roll brand integrations in main channel videos.

videocam

Dedicated sponsored videos

Full-length feature videos focused exclusively on your brand or service.

hotel

Hotel and accommodation features

On-the-ground room tours and property walkthroughs for travelers and newcomers.

explore

Destination and experience features

Highlighting tours, cultural spots, day trips, and local attractions across Vietnam.

rate_review

Product and service reviews

Experience-based testing and honest reviews for tools, gear, and expat services.

link

Affiliate partnerships

Long-term performance-based recommendations across video descriptions and web guides.

mail

Newsletter sponsorships

Direct email placements reaching our active subscriber mailing list.

web

Website placements

High-visibility placement on destination guides, relocation resources, and partner pages.

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Long-term brand partnerships

Multi-month integrated campaigns across YouTube, website, and social channels.

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Download the full media kit

Includes audience stats, content pillars, featured videos, and partnership options.

Download media kit download

Start a partnership

If your business or brand fits our high-intent expat audience, we would love to discuss a partnership. Let us know what you have in mind.

Rates available upon request.